The Online Activist

In a time of universal deceit, telling the truth is a revolutionary act

Posters Aren’t Working

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From The Economist Apr 26th 2014

A look at the pros and cons of Britain’s favourite political campaign tactic.

The only form of political advertising allowed on British television is the party political broadcast—stilted affairs watched by few. So politicians spread the word with leaflets, posters and junk mail. In 2010 they spent £7m ($11m) on outdoor advertising, nearly a third of total political ad spending, according to Nielsen, a market-research firm. Scottish nationalists, flush with cash from a lottery-winning couple, will do battle by billboard in the run-up to this September’s independence vote.

Is this wise? For most products, outdoor advertising is “the worst-performing of all offline media”, says Ian Fermor of Ebiquity, a company that measures such things. Defenders of the medium say this ignores the potential for longer-term brand building.

Read the whole article…

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April 30th, 2014 at 7:22 pm

Posted in Delivering Your Message

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A Twitter war on Stephen Colbert

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From Anthony Zurcher on the BBC

Satire can be a dangerous game. Making jokes about racists is safe. Making a joke about racism by pretending to be a racist is the kind of subversive humour that can get you in a lot of trouble.

Read more…

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March 29th, 2014 at 12:05 pm

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UK to Vote Using Facebook?

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From The Independent

Facebook LogoA radical plan to allow Britons to vote in parliamentary elections using the internet is to be drawn up by the Commons Speaker, John Bercow, as part of a drive to bridge the divide between politicians and the public…

Read the full article Vote online – the Speaker’s plan to revive politics

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November 28th, 2013 at 8:07 pm

Campaigner 2.0 Released

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We have released version 2.0 of Campaigner. This major upgrade improves the security and stability of your website. It will also relieve webmasters of some of the more mundane tasks.

What’s Changed?

There are several innovations that make life easier for Webmasters.

Firstly we now will be carrying out the updates of WordPress, themes and plug-ins. Webmasters no longer need to concern themselves with this.

We have changed the SEO plug-in used. We now use the comprehensive and very well documented WordPress SEO by Joost de Valk

We have had to remove the popularity plug-in as it is no longer supported. Sorry about that if you liked this feature.

You will notice you no longer have the ability to install and activate Plugins. We do all that now, and we promise only to install Plugins from reputable vendor. This will enhances the security and stability of your website.

What’s do I Have to do?

Nothing, it has all been done for you.

Looking Ahead

We are planning a major upgrade of Campaigner every autumn, with minor upgrades throughout the year if they become necessary.

In the next upgrade we intend to have several different templates available to give greater choice on the type of website you can create.

If there is any feature you want to see in a future version of Campaigner, then raise a ticket and we will see what we can do.

Good luck and effective campaigning.

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September 4th, 2012 at 4:00 pm

Posted in Campaigner

Tactic 10: Investigate and Expose

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Ten tactics for turning information into action has been produced by the Tactical Technology Collective. It is available under a Creative Commons Attribution Share-Alike license on Vimeo.

Ten tactics shows original ways to capture attention and communicate a cause.

This tactics is useful when you are able to collaborate with others to identify, share, and act on evidence that is being concealed from the public or ignored by those who need to act.

That was the last in this series. I hope you found it useful and stimulates a few ideas of your own.



Be sure to look at the tactics-card-10.pdf that accompanies the video.

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August 30th, 2010 at 7:17 pm